Coca-Cola #Bestcokeever 2021
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The goal of Coca-Cola’s 2021 #BestCokeEver Campaign was to have people try the new & improved Coca-Cola Zero. The influencers encouraged their community to try the new formula and notice the new design with a black font by asking the question "Best Coke Ever?"
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36x Total Story-Posts
26x Total Feed-Posts
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2x Micro Influencers
3x Macro Influencers
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Influencer Marketing
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Campaign lead & implementation
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Targeting in Switzerland
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Marketing Targets​
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Encourage Trial
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Increase brand awareness
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Increase traffic to landing page
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Increase social media engagement
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Coca-Cola #LoveisLove 2021
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The goal of Coca-Cola’s 2021 #LoveIsLove Campaign was to celebrate love in all forms and emphasize that diversity is important as Coca-Cola has been campaigning for equality for a long time. The influencers shared their voices and thoughts with their respective community inviting them to celebrate the vote on marriage for all.
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36x Total Story-Posts
26x Total Feed-Posts
​
2x Micro Influencers
3x Macro Influencers
​​
-
Influencer Marketing
-
Campaign lead & implementation
-
Targeting in Switzerland
-
-
Marketing Targets​
-
Encourage Trial
-
Increase brand awareness
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Increase traffic to landing page
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Increase social media engagement
-
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Something for everyone 2021
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The videos promote and push the various new live & group fitness courses such as working out with a body pump or relaxing with yoga - there will be something for every target group. The models share their pure motivation and encourage training in a team - from home and on site in the new digital GymOne training area.
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6X Models
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4X Videos (6:19 fORMAT)
1X vIDEO (16:9 fORMAT)
40X iMAGES
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Social Media Marketing
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Content Creation (Picture & Film)
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Marketing Targets​
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Increase traffic to landing page
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Increase brand awareness
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Community building
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