INFLUENCER MARKETING
2020
what is a social media influnecer?
The right influencer is someone who can reach your target audience, build trust and drive engagement.
FIND THE RIGHT INFLUENCER
Before reaching out to an influencer, you have to
consider the "three R's".
INCREASE SOCIAL MEDIA ENGAGEMENT
An engaged following is an audience who knows, likes, and trusts your brand. It can help fuel your sales funnel.
improve brand awareness
When you interact regularly you are building the relationships that can drive conversions and profits.
how to increase
social media engagement
micro & macro
influencers
DIFFERENCE BETWEEN THEM
Definitions of micro and macro influencers vary wiedly.
Working the ratio: Program size
The effectiveness of your campaign may differ, depending on how many influencers are in that campaign.
SOCIAL MEDIA MARKETING
Marketing through social media is one of the most versatile and cost-effective strategies that businesses can use to reach their target audience and boost sales over time.
Read why 97% of marketers are using social media to reach their audiences.