User-generated content is this season’s must-have strategy for social media marketers, and it comes in many styles and formats to help you find the right fit for your brand. Images Videos Social media content (e.g., a Tweet about your brand) Testimonials Product reviews Live streams Blog posts YouTube content Best user-generated content examples Apple: #ShotoniPhone After user discontent with typical camera capabilities for photos taken in low light. With the iPhone 6's excel
Any content—text, videos, photographs, reviews, etc.—created by individuals rather than corporations is referred to as user-generated content (UGC). Have some stylish new clothes that you're eager to flaunt? You'll probably take a photo and upload it to your social media accounts. Alternatively, what if you acquired a nice new item and uploaded an unpacking video to your YouTube channel? Both of these instances are user-generated material, whether you realize it or not (UGC).